WVIZ/PBS ideastream®: Auction: Auction Underwriting

Auction Underwriting
As an underwriter of the WVIZ/PBS Televised Auction you’ll be associated with one of Northeast Ohio’s most respected, prestigious and visible non-profit organizations. Sponsorship provides you with exposure to the public television audience, an exclusive, influential and educated audience with a high annual income. You’ll reach the supporters of the WVIZ/PBS Televised Auction: thousands of volunteers, donors, bidders and buyers … people who are active and involved in their community and consumers who are ready to buy.
The WVIZ/PBS Televised Auction is Northeastern Ohio’s only televised auction. In its 41st year, the Auction raises funds for public television. It is the community’s biggest, most unique shopping adventure, providing a fun-filled shopping spree for enthusiastic viewers who tune in to watch, bid and buy. Thousands of donated items and services are sold during this televised event.
WVIZ/PBS would like to thank the following community-minded corporations for their underwriting commitment to the 2009 WVIZ/PBS Televised Auction.
ArcelorMittal
Eaton [View Message]
KeyBank [View Message]
Nordson Corporation
If you would like to join these companies as an underwriter for the 2009 WVIZ/PBS Televised Auction, there are various opportunities for participation including:
Auction Broadcast Sponsorship
Tax-deductible underwriting grants begin at $6,000 for a four-hour sponsorship. Broadcast sponsors receive a multi-media mix of promotional benefits that include:
* Presentation of valuable pre-produced on-air TV spots
* Live, on-air copy about your company
* Opportunity for staff involvement
* Online promotion
* Prominent signage in WVIZ/PBS studios
* Print promotion
* And much more
For more info, call Peg Neeson at 216-916-6152 or send an e-mail to .
Auction Board Sponsorship
Auction Board Sponsorships are for an entire broadcast day and are available for a $3,000 tax-deductible contribution. During the Auction, donated items are shown on various Auction “Boards.” Auction Board Sponsors receive the following multi-media mix of promotional benefits:
* On-air copy describing your company
* Visual and audio recognition of company name and/or logo throughout your sponsorship day
* Acknowledgement of your support in a post-event televised “Thank You” spot
* Opportunity for staff involvement
* Online promotion
* Acknowledgement of your support in a post-Auction print piece
* Opportunity to gain additional visibility by providing an “overbid” incentive to high bidders of items on your board.
For more info, call Ella Fong at 216-916-6154 or send an e-mail to .
WVIZ/PBS thanks the following for participating as an Auction Board Sponsor:
ComDoc
Dominion East Ohio
Ernst & Young
Greater Cleveland RTA
MCPc Inc.
Rockwell Automation
The Plain Dealer
The Sherwin-Williams Company
Time Warner Cable
Corporate Corner
This area of the WVIZ/PBS Televised Auction offers on-air recognition for cash contributions below sponsorship levels.
* For each $300 tax-deductible cash contribution, your company is included in one television spot, accompanied by your corporate logo.
* A $1,000 cash contribution to Corporate Corner allows the donor to be recognized throughout the Auction.
For more info, call Ella Fong at 216-916-6154 or send an e-mail to .
“Buy Northeast Ohio” Stock Portfolio Program
This unique area of the Auction is available exclusively to publicly-traded companies headquartered in Northeast Ohio. “Buy Northeast Ohio” is a way to receive valuable on-air television exposure, receive a new investor and support WVIZ/PBS.
To participate:
* Your company makes a $1,000 tax-deductible cash contribution to the WVIZ/PBS Televised Auction.
* WVIZ/PBS then uses the cash to purchase an equal amount of stock in the company.
* The stock is assembled in portfolios, and each participating company receives valuable on-air promotion.
For more info, call Peg Neeson at 216-916-6152 or send an e-mail to .
Food Donors
If you own a restaurant or food service, be aware that the Auction travels on its stomach. Donations of food for our hundreds of volunteers are needed. For your contribution, you receive valuable on-air promotion - and our thanks! For information, contact Maggie Gibson at 216-916-6156 or .














